Welcome to the official website of author and professor Ian Ayres.
Ian co-founded a website to help you stickK to your goals:
Ian's Latest Book:
SUPER CRUNCHERS: WHY THINKING-BY-NUMBERS IS THE NEW WAY TO BE SMART.
The book that shows that a new thinking by the numbers--analyzing millions of bytes of information--provides people with greater insight into human behavior and allows them to predict the future with staggeringly accurate results.